Business

Celebrity Photographer Jesse Dittmar’s Advice to Assistants

Posted by on Thursday December 14, 2017 | Business

There are assistants who get a lot of work, and assistants who don’t.  Celebrity photographer Jesse Dittmar sheds light on the difference, explaining how assistants can please the photographers who hire them, and get called back for more work: Livelihoods and a lot of money are at stake on photo shoots, he says. “It’s not... More

WIRED Magazine’s Maria Lokke: Who I’ve Hired

Posted by on Wednesday December 13, 2017 | Business

©Brea Souders

PDN recently interviewed WIRED magazine senior photo editor Maria Lokke about what’s she’s looking for in the photographers she hires, and how she finds them. In this video, she talks about assignments she gave recently to photographers Brea Souders and Cole Barash, and what made them the right photographers for those jobs.  Lokke also... More

Frances F. Denny’s Top Five Rules for Launching Your Career

Posted by on Thursday December 7, 2017 | Business

Brooklyn-based photographer Frances F. Denny launched her multi-track career in fine-art, editorial and commercial work in 2015. Her clients include Chipotle Mexican Grill, online fashion retailer MM.LaFleur, The New Yorker, Cherry Bombe, Elle, Architectural Digest, and others. Last year she formed Dafne, a creative partnership with art director Catherine Duffy that produces campaigns for and... More

What a Fire Taught Erik Almås About Success and the Creative Life

Posted by on Friday November 17, 2017 | Business

Erik Almås nearly lost his life’s work and his house in the fires that swept through northern California in October. On November 12, he wrote in a blog post that the experience changed his perspective on what’s important personally and professionally. And he offered inspiring advice to struggling photographers about how to keep things in... More

Who I’ve Hired: Leonor Mamanna, Bloomberg Pursuits

Posted by on Thursday November 16, 2017 | Business

©Jess Bonham

PDN recently interviewed Bloomberg Pursuits senior photo editor Leonor Mamanna about the type of photography she’s looking for and how she finds photographers. In this video, she talks about the work of two photographers she’s hired recently—Jess Bonham and Lindsay Lauckner Gundlock—and why they were the right photographers for the jobs she assigned. Mamanna also... More

Thursday Tip: On Creative Calls, Be Confident, Not Cocky

Posted by on Thursday November 16, 2017 | Business

The creative call is the initial conference call with an ad agency’s creative director. It is the photographer’s best chance to hear what the client wants, and to gather the information needed to write an estimate for the assignment. It is also the time for a photographer to start offering ideas for how to shoot... More

Thursday Tip: Start Professional Relationships with “Thank you”

Posted by on Thursday November 9, 2017 | Business

Thank-you notes can be a good way to initiate professional relationships with curators, photo editors, and others who review your work. Hannah Frieser, the Executive Director of the Center for Photography at Woodstock, advises artists who have entered juried shows or contests to follow up with jurors by sending a note, even if they aren’t... More

Tuesday Tip: Clear Your Calendar for Your Kickstarter

Posted by on Tuesday November 7, 2017 | Business

“I don’t think people are prepared for the amount of work it takes to be successful with Kickstarter,” says photographer Ryann Ford. She ran a a Kickstarter campaign to subsidize publication of her 2015 book called The Last Stop. powerHouse had expressed interest in the project, which is about the architecture of disappearing rest stops... More

Thursday Tip: Build a Network of Career Advisers

Posted by on Thursday November 2, 2017 | Business

A network of advisers is helpful as you plan your career or just make difficult decisions, says Danese Kenon, Deputy Director of Photography for Video/Multimedia at Tampa Bay Times. She has taught multimedia through organizations such as The Diversity Institute Scholars at the Freedom Forum, the National Association of Black Journalists (NABJ) and Kalish Workshops.... More