Business

Quick Tip: How to Ask Donors to Support Your Photo Project

Posted by on Friday February 9, 2018 | Business

Few photographers are comfortable asking for donations to support their projects. Fundraising expert Dianne Debicella, program director at Community Partners in LA (and formerly senior program director at Fractured Atlas), reminds artists that they’re not begging. She explains why confidence is so important when asking potential donors for money: “You have to frame [the pitch]... More

Quick Tip: Take This Quiz to See If It’s Time to Quit Assisting

Posted by on Thursday January 25, 2018 | Business

Morrissey by Travis Shinn for Decca Records. ©Travis Shinn

Los Angeles photographer Travis Shinn spent a decade—“too long,” he says—as an assistant. “Get in, learn what you can and get out. Or you start getting bitter.” Here’s a quick test to help you figure out if it’s time to strike out on your own as a photographer: 1. Have you been assisting 5 years?... More

Update on a Photo Scam: Photographer Lucky to Get Money Back After Fake Fader Assignment

Posted by on Tuesday January 23, 2018 | Business

A fake contract sent to a photographer as part of a phishing scheme that could have cost him $4100.

A photographer reached out to PDN last week with details of a fake assignment scam that nearly cost him $4100. A person pretending to be an editor for The Fader, Patrick McDermott, contacted the photographer in late December with an offer of an assignment to shoot a fashion editorial for the magazine. He accepted and... More

R.J. Kern on Establishing a Fine Art Career

Posted by on Tuesday January 2, 2018 | Business

R.J. Kern, who began his career in 2012 as a wedding photographer, will published his first monograph this spring featuring his exquisite pastoral portraits of sheep and goats. It is one of several personal projects he’s been working on for the past few years. As he worked on those projects, Kern was connecting with other... More

How to Keep Client Contacts Up-to-Date and Organized

Posted by on Thursday December 28, 2017 | Business

To keep track of photo editors and creatives as they move to new jobs, Emiliano Granado relies on social media to see if they post news. “I’ll take a screen shot of that to remind myself or ask [an assistant] to update their mailing address,” he says. Photographers Ricky Rhodes says he uses Instagram to... More

How to Improve Creative Collaborations with Clients

Posted by on Tuesday December 26, 2017 | Business

Influential food stylist Victoria Granof says the basic the ingredient of a good creative collaborations is good communication. She says she’s lately been working with a “brand therapist,” who outlines three steps to productive collaboration: acknowledging the original idea, affirming its worth and then enhancing and expanding on it. The first step, Granof explains, means... More

How to Pass a Creative Call Audition

Posted by on Thursday December 21, 2017 | Business

Creative calls are part of the bidding process for advertising work. They give creatives a chance to assess their chemistry with a photographer, and they give photographers a chance to show their ideas—and their enthusiasm—for a particular job. When we asked Jason Lau, art and content producer at creative agency 180LA what advice he had... More

How to Get Better Work from Your Retoucher

Posted by on Tuesday December 19, 2017 | Business

“Often times, the dialogue that happens between a retoucher and photographer before the shoot can result in a strategy or new idea that can significantly improve the final product,” says retoucher Zach Vitale. He often advises photographers on how to shoot elements for a composite and what variations and exposures he’ll need for post-production to... More

Update: Steidl Ordered to Return Photographer’s Lost Prints

Posted by on Monday December 18, 2017 | Business, Copyright/Legal

Editor’s note: In our original version of this story, we reported that Steidl was ordered to pay damages for missing prints belonging to photographer Lawrence Schwarzwald. Attorneys for Steidl say the court did not order payment for damages, “but only to return those proof prints” to Schwarzwald. A German court has ordered the book publisher... More

Celebrity Photographer Jesse Dittmar’s Advice to Assistants

Posted by on Thursday December 14, 2017 | Business

There are assistants who get a lot of work, and assistants who don’t.  Celebrity photographer Jesse Dittmar sheds light on the difference, explaining how assistants can please the photographers who hire them, and get called back for more work: Livelihoods and a lot of money are at stake on photo shoots, he says. “It’s not... More