Photography Ads of Yore: Old Hands, New Tricks

Posted by on Wednesday April 11, 2018 | Fun

The first issue of PDN was published in 1980. It was a simpler time, when the world worried about nuclear annihilation, MTV was a year away from showing its first music video and Instagram’s founder had yet to be born.

To reconnect with our history and the history of our photographic tools, we descended into the dusty catacombs of the PDN archives, brushed away the cobwebs* and found some of those early issues to bring you a look at what was considered cutting edge at the time. Our scans make for an interesting and, we hope, entertaining look at older photo technology and the marketing thereof.  You can browse the growing collection of old photography ads here.

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This installment dates back to February 1985, a time when breaking hand habits was frowned upon.

*In truth, most of our old issues are neatly arranged on a shelf in a brightly-lit conference room.

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