How to Keep Client Contacts Up-to-Date and Organized

Posted by on Thursday December 28, 2017 | Business

To keep track of photo editors and creatives as they move to new jobs, Emiliano Granado relies on social media to see if they post news. “I’ll take a screen shot of that to remind myself or ask [an assistant] to update their mailing address,” he says. Photographers Ricky Rhodes says he uses Instagram to keep track of art buyers and photo editors he knows. “People tend to move around a lot in this industry and I find this the easiest way to keep up with everyone that I’ve met.”

Rhodes also creates “simple Word documents full of notes” from in-person meetings. “After a few years of meetings across the country, it gets hard to keep track of everyone you’ve met, what clients they are working with, and what you talked about when you met,” he explains. He categorizes his notes by city, so he can reference them when he travels back to a place. “The notes that I keep really help me remember minute details that I may otherwise forget.” See more in our story “How to Build and Organize Your Marketing Database.”

How Rolling Finds and Hires Photographers
Ilise Benun on Creating a Marketing Plan That Works for You
Selin Maitreya on Having a Product to Sell, and Marketing It with Consistency
WIRED Magazine’s Maria Lokke: Who I’ve Hired



Quick Tip: How to Avoid Excess Baggage Fees

Posted by on Wednesday July 25, 2018 | Business, Photo Gear

Clients are so budget-conscious that every dollar you save on expenses counts. And airline fees can add up quickly. In our story “Pro Photographers’ Favorite Travel Hacks,” several photographers shared their strategies for avoiding excess baggage fees. “Use curbside check-in to help with overweight [equipment cases],” Christopher Testani recommends. “If you use curbside check-in and... More

Alison Langley’s Classic Yacht Video for a Client of Means

Posted by on Monday July 9, 2018 | Business, Fun

Nautical photographer Alison Langley, who is the subject of this month’s “What’s Your Niche?” column in PDN, specializes in photographing classic wooden yachts: under sail, under construction and in repair in boatyards along the Maine coast. “It’s architecture with curves. It’s visually incredible,” Langley says of the boats she photographs. Among her clients are some... More