“I don’t think people are prepared for the amount of work it takes to be successful with Kickstarter,” says photographer Ryann Ford. She ran a a Kickstarter campaign to subsidize publication of her 2015 book called The Last Stop.
powerHouse had expressed interest in the project, which is about the architecture of disappearing rest stops along America’s interstate highways. But the publisher wanted to gauge interest in the project before committing to publication. So editors asked Ryann to do a Kickstarter. She set a fundraising goal of $25,000, then launched her month-long campaign in November, 2014.
“I sat a the computer for 18 hours a day, for 28 days, eating microwave quesadillas,” she says. She spent the time appealing for donations from everyone she knew, posting repeatedly to Twitter and Facebook, and pitching the project to media outlets. Those pitches led to numerous interviews with media outlets that were hungry for blog content, and decided to feature her project.
“I noticed that when I walked away from the computer for a break, the pledges would stop, so I got back on there, tweeting and sharing. It was like stoking a fire. As soon as you stop, it stops.” But her efforts paid off: Ford exceeded her goal, raising more than $35,000.
Petitioners claiming to be the legal heirs of photographer Vivian Maier are once again back in court, this time with 300 pages of genealogical evidence to support their claim, according to attorney (and former photographer) David Deal. “There’s no doubt” they are blood relations to Maier, asserts Deal, who did most of the research and... More ›
Clients are so budget-conscious that every dollar you save on expenses counts. And airline fees can add up quickly. In our story “Pro Photographers’ Favorite Travel Hacks,” several photographers shared their strategies for avoiding excess baggage fees. “Use curbside check-in to help with overweight [equipment cases],” Christopher Testani recommends. “If you use curbside check-in and... More ›
Nautical photographer Alison Langley, who is the subject of this month’s “What’s Your Niche?” column in PDN, specializes in photographing classic wooden yachts: under sail, under construction and in repair in boatyards along the Maine coast. “It’s architecture with curves. It’s visually incredible,” Langley says of the boats she photographs. Among her clients are some... More ›