PDN Video: How to Build a Portfolio in Six Weeks

Posted by on Tuesday September 5, 2017 | Business

©Oriana Koren

Food photographer Oriana Koren explains how she gave herself just six weeks after she moved to Los Angeles to assemble a complete portfolio, from planning test shoots and productions to keeping herself on schedule to meet a self-promotion deadline. “I did whatever I could to make [the process] as close to what it feels like to be on assignment for a client,” she says. And her effort quickly paid off. Koren immediately landed local assignments in LA, and was soon shooting jobs for Samsung and Airbnb. She is now shooting for clients including The New York Times and California Sunday Magazine.

Koren also explains in this separate audio file how she learned the essentials of food styling, an important step for completing the self-assigned shoots she eventually did to create her portfolio.


PDN Video: Oriana Koren on Breaking the Barriers to Success
Tara Donne’s Tips for Launching a Food, Travel and Lifestyle Photo Career
Aya Brackett on Bringing the Art and Culture of Food to Photography
How Maggie Steber Turned a Brutal Portfolio Review into Career Success



Quick Tip: How to Ask Donors to Support Your Photo Project

Posted by on Friday February 9, 2018 | Business

Few photographers are comfortable asking for donations to support their projects. Fundraising expert Dianne Debicella, program director at Community Partners in LA (and formerly senior program director at Fractured Atlas), reminds artists that they’re not begging. She explains why confidence is so important when asking potential donors for money: “You have to frame [the pitch]... More