Photographer Giles Revell frequently merges science and art in his work. He has used electron microscopes, a CT scanner and other scientific equipment to create images that examine the architecture of insects of flowers, insects and bubbles. When Red Bee Media was creating an ad campaign for a new arts program on the BBC, creative director Tony Pipes tapped the London-based Revell to create a 60-second spot that would evoke curiosity and wonder. The tagline is “See something different every time.”
Creative credits for the campaign can be found on Vimeo.