Photographer Endia Beal’s video “Office Scene” demonstrates how it is possible to make strong, compelling video with almost nothing, if you’re smart about it.
The video is a foray into the discomfort zone of inter-office race and personal relations. Beal, who is African American, heard rumors around a corporate office she worked in that several of her white male colleagues were fascinated by her hair. So she decided to let them touch it–on the conditions that they really dig their hands in, and agree to talk on tape afterwards about how the experience felt to them. Amazingly enough, they agreed. “I transform into a voyeuristic actress fulfilling the desires of my male colleagues,” Beal explains. She uses just two video shots to tell the story. By focusing her camera on the banal and stripping the visuals down to a minimum, she’s able to use the audio to maximum effect, leaving much to the imagination of the viewer.
Beal projected this video, along with her more recent (and equally compelling) “9 to 5″ video, at the National Geographic Photography Seminar last month in Washington, DC.
She explained at that seminar that her work is intended to push conversation about the experience of women of color in corporate America, particularly about issues that people are afraid to talk about. Beal credited Tod Papageorge with pushing her to use photography to explore her own experiences while she was enrolled in the MFA photography program at Yale.
“I said, ‘[Those experiences are] so intimate and personal to me,'” she recounted. “He said, ‘Those are the stories that need to be told.’ So I took the risk. I had no idea that something so personal and private could be universally translated, that other people could understand, that a minority woman could speak to the universal.
“The history of photography for minority women is still being written,” she continued. “I think about Deborah Willis, LaToya Ruby Frazier, Deana Lawson, Carrie Mae Weems, Lorna Simpson–all these wonderful women. But our book is really short. If I can add a couple of photographs to that narrative, then I’ve done my job.”