Colleagues know San Francisco-based photographer Jake Stangel as a person who is open with information, advice and encouragement for his peers and aspiring shooters.
Occasionally over the past few years Stangel has answered questions and offered “Pro Tips” on his Tumblr to younger photographers who are wondering how to go about building a career in today’s market.
Stangel gave us permission to reprint a couple of our favorite of these pieces on PDNPulse, and has also agreed to field questions from PDN readers for some new installments of his “Pro Tips” columns.
To submit a question for Jake please send an email to firstname.lastname@example.org with the subject line “Pro Tips.”
On When to Work With a Rep and When to Just Work Harder
Question: So I’ve worked with some editors and worked for some companies doing small time shoots and small editorial things. My relationship with editors/publications is kind of going much too slow and I don’t feel confident in sending them promo or emailing them and expecting results. Would it be appropriate to find an agent? I feel confident in my work and abilities but I’m wondering if ever there’s a time to search for representation, would it be now?
What exactly should I be looking for with representation? And what should I be prepared to send them?
Answer: By and large, the appropriate time to search for representation is when you literally can no longer manage shooting and client requests and calendars and making estimates and negotiating various licenses and shoot deliverables all at once.
The other time an agent is helpful is if you’re extraordinarily talented but a recluse, and want someone to be your “face” and leave it up to you to just make photographs. But the key thing here is that you need to be extraordinarily talented. Extraordinarily. Talented. (more…)