September 16th, 2014

Photokina 2014: Hasselblad Adds Wi-Fi to H5D-50c

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Hasselblad will bring a Wi-Fi-equipped version of its H5D-50c medium format camera to market later this month, the company announced at Photokina.

Building off the existing 50c, the new  model uses Wi-Fi to enable remote control and viewfinding through iOS devices.

There will be a few more enhancements to the 50c beyond Wi-Fi including a live view mode when the camera is untethered, an increased capture rate of 50 images per minute and longer exposure times of up to 34 minutes.

The updated 50c will also now accept film magazines and features a spirit level which can be used in tethered mode. ISO and white balance will now be displayed in the viewfinder as well.

Current 50c owners will be gain access to all the new features except Wi-Fi via a firmware upgrade later this month.

The Wi-Fi version of the H5D-50c will command a $1,000 premium over the standard 50c ($27,500, body only) .

H5D-50c owners who want Wi-Fi will be able to upgrade their current camera for the Wi-Fi version for about $650 between January and March 2015, at least in Europe.

March 5th, 2014

New Pro Cameras and Lighting Gear Debut at WPPI Show in Las Vegas

Nikon-D4S-1I’ve been pounding the WPPI show floor in Las Vegas this week for our sister publication, Rangefinder magazine, covering what’s new in the world of photography gear. Here’s a rundown of some of the highlights from WPPI, which saw quite a few new pro cameras debut in the U.S. at the show.

Follow the links for the full posts on Rangefinder’s blog, Photoforward.

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February 11th, 2014

New Hasselblad H5D-50c Medium Format Camera with CMOS Sensor to Debut This Week

Hasselblad-rumorsRemember the forthcoming Hasselblad H5D-50c medium-format camera system we told you about in January? The camera, which will use a 50-megapixel CMOS sensor, will makes its official debut at the CP+ Camera and Photo Imaging Show in Japan this week, Hasselblad revealed today.

The H5D-50c will then go on display in the U.S. at the WPPI show in Las Vegas, before officially going on sale in March. Pricing has not been revealed for the medium format camera yet.

“We are delighted to provide CP+ visitors with a unique preview opportunity – a chance to get to grips with our superb new medium format option before its official launch at the beginning of March,” Hasselblad CEO Ian Rawcliffe said in a press release.

The Hasselblad H5D-50c is one of three new medium format camera systems to use a new CMOS imaging sensor. Last month, we did a hands-on test of the new Phase One IQ250 digital back, which uses a 50MP CMOS chip made by Sony. We found that the sensor in the IQ250 did an excellent job of producing relatively low noise images shot at high ISOs.

Earlier this month, Pentax announced that it will unveil a new 645D medium format camera with a CMOS sensor at the CP+ show this week as well.

February 3rd, 2014

BREAKING: Hasselblad Launches HV, a High-End DSLR Based on Sony A99

Hasselblad-HV_front_wHasselblad has just announced the new HV, a 24.3-megapixel, full-frame digital SLR that appears to be based on the Sony A99 from 2012. According to a press release posted on Hasselblad’s website, the HV camera will sell as a kit with a Carl Zeiss 24-70mm f/2.8 lens for for 8,500 Euros, or $11,500 USD. (The Sony A99 retails for $2,800, body only.)

Hasselblad, which is known primarily as a manufacturer of medium-format camera systems, has collaborated with Sony in the past for its Lunar, and Stellar mirrorless digital cameras, which are based on Sony’s NEX models, but revamped as luxury items and sell at much steeper prices.

In describing the Hasselblad HV, Hasselblad’s CEO Ian Rawcliffe said the new camera is designed to be stylish, ergonomic, and rugged, and is built with “premium materials like titanium, high-grade aluminium and latest ‘tough as nails’ PVD coatings.”

“This camera is aimed squarely at people who don’t just love taking pictures – but love taking them in real style,” Rawcliffe said in the press release. “And the HV doesn’t just look good; it feels good to hold too.”

Check out some more photos of the Hasselblad HV after the jump. More info on the new camera at Hasselblad’s website.

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January 21st, 2014

Hasselblad Says It Will Launch Medium Format Camera with CMOS Sensor in March

Hasselblad_logoHasselblad announced this morning it will launch a new digital medium format camera that will use a CMOS sensor. The new camera, to be called the H5D-50c, will go on sale in March.

Hasselblad is claiming the forthcoming H5D-50c will be “the world’s first 50MP medium format camera using CMOS sensor technology.”

The benefits of using a CMOS sensor in a medium format camera system include “a faster capture rate; longer shutter speed capability and much greater ISO performance,” according to Hasselblad product manager Ove Bengston. (Medium format cameras typically use CCD image sensors.)

More information, including pricing, for the H5D-50c will be announced in March 2014, Hasselblad said.

Read more in the Hasselblad press release here.

Hasselblad-rumors

July 23rd, 2013

Hasselblad Announces ‘Stellar’ Large-Sensor Compact

Hasselblad StellarHasselblad has announced their new, large-sensor compact camera, the Stellar. Like the Sony NEX 7 “inspired” Hasselblad Luna announced at the photokina trade show last year, the Stellar is a close cousin of the Sony RX100 large-sensor compact camera (20.2-megapixel 1-inch sensor, 3.6x (28-100mm) f/1.8 Zeiss-branded lens). In fact, it would appear that the only significant difference is the rather unique hand grip which is available in your choice of six different wood choices (Padouk, Olive, Zebra, Mahogany, Wenge and Walnut) or carbon fiber.

Something interesting? Or a marketing gimmick on the same level as all those “special edition” M cameras that Leica used to put out?

Hard to say. But you can make up your own mind at the dedicated Stellar website.

http://www.hasselblad-stellar.com/