Veteran collector, curator and photography consultant W.M. Hunt has a reputation for his straight-talking career advice. In this exclusive PDN video, he talks about a strategic mistake made by many aspiring fine-art photographers, and how to avoid it. He also demystifies the process of writing a good artist’s statement, and makes a case against spending a lot of time or energy sweating over it.
Photography careers are built on talent and hard work. But they also depend upon relationships–with mentors, editors, art directors, curators and others who can provide the critical support required for any career to grow and thrive. Veteran collector, curator and photography consultant W.M. Hunt explains in this exclusive PDN video how to build those important relationships, with tips on how to find a mentor, how to make an impression on the people who can help propel your career, and how to get industry professionals to look at your portfolio–including tips on what NOT to do.
Seattle-based photographer John Keatley recently posted a video interview he did with his rep, Redeye’s Maren Levinson, in which she touched on several changes to the photography industry. Her frank assessment of the market in which professional photographers and their reps operate has earned the video nearly 30,000 views on YouTube. (more…)
In a new 30-second spot for Aéropostale set to appear on a video billboard in Manhattan’s Times Square, Casey Brooks directs a squad of midriff-baring female dancers to illustrate the extreme elasticity of the brand’s new jeans. Creative director Brad Shaffer at the agency Acre Creative brought in Brooks to make the spot for Aéro, giving her a brief to capture an “appropriately sexy” vibe, evidenced by sweeping steadicam closeups of the stretchy jeans hugging the dancers’ curves.
“It’s not provocative, more positive,” Brooks says. She credits choreographer Mishay Petronelli with bringing an abundance of energy to the screen, choreographing seven different 30- to 45-second routines to seven different songs for Brooks to choose from when assembling the final cut with editor Manuel Barenboim. “It’s better for editing,” Brooks says of the music selection. “It gives you different energies to pull from.” The final spot features the Angel Haze track “New York.”
The dancers rehearsed for three days for the two-day location shoot in New York City. One took place on a rooftop in Brooklyn, and another in a warehouse in the Bronx. Petronelli, who has served as Beyonce’s stand-in on a recent world tour and will tour with Janet Jackson later this year, also appears in the video (you can catch her freestyling in front of a giant window). Brendan Stumpf was director of photography, and Ruy Sánchez Blanco the post producer.
The spot will run online as well as on a video billboard.
Our cover story last September was about DamNation, a film about dam removal and river restoration by director Ben Knight and the production company Felt Soul Media, which he cofounded with Travis Rummel. Outdoor apparel and equipment company Patagonia commissioned that film because the company’s founder, Yvon Chouinard, is an advocate for dam removal and river restoration. In our article, Knight predicted that we’d see more companies sponsoring documentary films about issues that matter to them. That relationship has continued, with Patagonia supporting Felt Soul Media’s latest short film, Denali, about photographer Ben Moon and his dog.
The seven-minute video, which Moon produced, chronicles the relationship between he and Denali, both of whom suffered through bouts of cancer with support from the other. It tells their story from Denali’s perspective, which is both charming and incredibly moving.
There is a very good chance at this point that you’ve seen or at least heard about the film. It has 8.2 million views since June 8 and was a Vimeo Staff Pick. But if not, we suggest you take the time to watch it with a best friend and a box of tissues.
Also: We hear Ben Moon will be speaking about building a photography career at PhotoPlus Expo this year. Maybe he’ll even tell a dog story or two.
In 2009, Gillian Laub’s story in The New York Times Magazine about segregated high school proms in Mount Vernon, Georgia, stirred national outrage, which finally forced the community to integrate the proms. Afterwards, Laub faced down the hostility and threats of locals to work on a documentary film about race relations in the area. In this PDN video, she describes the challenges of filming where she was unwelcome, and how she managed to win the confidence of her subjects– including a murder suspect who had granted no media interviews before he sat down with Laub. Titled “Southern Rites,” the film debuts May 18 on HBO. Laub’s still photographs are showing at Bonnie Benrubi Gallery in New York City from May 14-June 27, 2015. Damiani will also publish a book of the work in June.
At a turning point early in his career, veteran celebrity photographer Brian Smith had a brazen (and slightly cringe-worthy) encounter with John Huston, the famous movie director. He got away with it–just barely. At the time, Smith was a staff photographer on assignment for the Orange County Register. He was trying to take his career to the next level, and the shoot with Huston was an object lesson in how to do that, as he explains in this video. (Smith is a Pulitzer Prize-winning photographer and author of Secrets of Great Portrait Photography.)
Nothing is more important on a celebrity shoot than engaging your subject, says photographer Brian Smith. “The lighting, the locations, and the props all matter, but if you’re not actually making a connection with the subject, the pictures really fall flat.” Smith, the author of Secrets of Great Portrait Photography and other books, has been photographing celebrities, athletes and executives for more than 30 years. In this video, he explains one of his best strategies for connecting with a celebrity on set.
Chris Jordan, the photographer and conservationist, has spent his career exploring the harmful consequences of our thoughtless consumption and the pollution we create, while also making images that are often eerily beautiful. At the Society for Photographic Education (SPE) National Conference in New Orleans on March 13, he showed a trailer and clips from “Midway,” inspired by his years photographing the albatrosses of the Midway Atoll, located in the north Pacific 2000 miles from the nearest continent. Jordan and a film crew have documented the birds mating, laying eggs, and also dying as a result of having consumed plastic garbage from the ocean. Many choke to death, gasping for air on the shore; others die from toxicity or from starvation when their stomachs become full of indigestible materials.
The theme of the 2015 SPE conference was “Atmospheres: Climate, Equity and Community in Photography,” and during his talk, Jordan shared his approach to activism and the reactions he hopes his film evokes. He doesn’t want simply to highlight a problem, but to change the way people feel and act. (more…)
Photographer Ruddy Roye has attracted 116,000 Instagram followers despite–or perhaps because of–his gritty, difficult subject matter and the long captions he posts to help humanize his subjects. Using Instagram largely as a tool of social activism, Roye draws attention to racial and economic injustice primarily in New York City, and often in the Bedford-Stuyvesant neighborhood of Brooklyn, where he lives. “A lack of black images [and] black photographers has created this void for people like me,” says Roye, who was born and raised in Jamaica. “Instagram has allowed me a light that didn’t exist before.” In this video, he explains how he found his Instagram voice, and discusses the professional risks he is taking by refusing to look away and remain silent.