Inez and Vinoodh Launch Perfume Based on a Photo
Fashion photographers Inez van Lamsweerde and Vinoodh Matadin collaborated with the Swedish fragrance company Byredo on a perfume inspired by one of their own photos. In an interview on the Barneys New York blog The Window, van Lamsweerde said their fragrance, called 1996, is based on their photo Kirsten 1996. “Ben Gorham of Byredo created the perfect interpretation of the dualistic tendencies in this photograph,” she added.
The fragrance launched on Saturday, September 7, and is available on the Byredo and Barneys New York websites for $175. The packaging includes a copy of the Kirsten 1996 photo that inspired the scent, which is described as having floral notes ranging from juniper berries and black pepper to violets, vanilla and patchouli.