APA Names Juliette Wolf-Robin to Be Executive Director

American Photographic Artists (APA), the not-for-profit trade association and advocacy group, has selected Juliette Wolf-Robin to be its new executive director. She will report to the APA board and work with directors of local APA chapters.

Wolf-Robin was previously business development and marketing director for The Brand Union NY. She has worked at FoundFolios, Creativity’s Spare* and Alternative Pick and has been a frequent speaker at PhotoPlus Expo and APA events. In announcing the selection, APA president Theresa Raffetto said, “Juliette understands the ever-changing playing field the photo world has become and the importance for photographers to not only understand their value but to evolve and stay relevant.” Raffetto also said, “Throughout her career she has put an emphasis on education and knowledge for both the photographer and the user and we are excited to see where we can take APA with Juliette by our side.”

“Her industry experience combined with the fact that she’s married to a photographer [David Robin] has given her a unique understanding of the business end of our industry as well as an emotional investment in its success. She’ll be a potent advocate for not only APA but for all professional photographers,” notes APA Executive Vice President Ric Kasnoff.

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3 Responses to “APA Names Juliette Wolf-Robin to Be Executive Director”

  1. Michael Grecco Says:

    PDN say: ” She has worked at FoundFolios, Creativity’s Spark* and Alternative Pick” Just to be clear, Juliette actually started all those companies, she did not merely work there. I think her entrepreneurial spirit and business acumen should be appreciated for those efforts.


    Michael Grecco

  2. Eugene Mopsik Says:

    ASMP congratulates Juliette and looks forward to working with her and APA for the betterment of the imaging community. See you in NYC for Photo Week!

    Eugene Mopsik
    Executive Director, ASMP

  3. Dennis Welsh Says:

    Juliette has always been an innovator, a pleasure to work with, and I’m sure she’ll bring the same level of enthusiasm and professionalism to the APA. Congratulations Juliette!