Nikon announced two new lenses this morning: the AF-S DX Nikkor 18-300mm f/3.5-5.6G ED VR and AF-S Nikkor 24-85mm f/3.5-4.5G ED VR lenses.

The AF-S DX Nikkor 18-300mm f/3.5-5.6G ED VR is designed for Nikon’s DX-series digital SLRs with APS-C sized image sensors. On a Nikon DX DSLR, the 18-300mm would become equivalent to a 27 to 450mm lens because of the APS-C chip’s 1.5x magnification factor.

Total zoom range of the new Nikkor 18-300mm would be 16.7x. The lens goes on sale in late June for $999.95.

When the 18-300mm lens is closed down, length is 3.3 inches by 4.7 inches. When zoomed out to the full 300mm, its becomes approximately double that size. Weight is 29.3 ounces.

“It’s the longest zoom ratio we’ve ever made,” said Steve Heiner, Nikon’s Senior Technical Manager. “It looks like Nikon’s 18-200mm lens on steroids.”

The AF-S Nikkor 24-85mm f/3.5-4.5G ED VR lens is designed for Nikon’s full-frame FX-format DSLRs. It will sell in late June for $599.95.

Read more of this story here.




Patagonia’s New Catalogue Uses Florian Schulz’s Photos to Push Arctic Refuge Conservation

Posted by on Monday December 5, 2016 | Uncategorized

Patagonia is using their recent winter catalogue to raise awareness of an environmental issue they’ve been working on for years: Protecting the Arctic National Wildlife Refuge from oil drilling and other resource exploitation. The outdoor clothing and gear company licensed images for the catalogue and its communications from conservation photographer Florian Schulz, who is currently... More

RMSP to Launch a New Eight Month Program for Career Minded Students

Posted by on Tuesday September 6, 2016 | Uncategorized

(Sponsored by RMSP) Rocky Mountain School of Photography (RMSP), based in Missoula, Montana, will be launching a new eight month program in 2017 that will be tailored to students who are serious about pursuing a career in photography. With a working title of Professional Intensive, the curriculum team at RMSP is putting the finishing touches... More

In Honor of World Photography Day, Here’s the Most Popular PDN Photos of the Day

Posted by on Friday August 19, 2016 | Fun, Uncategorized

Here at PDN, every day is World Photography Day. But in recognition of August 19th’s international holiday dedicated to celebrating passion for photography, PDN‘s editors are bringing attention to some of the most popular photographs that you, our readers, have enjoyed over the past three years. We’ve dug through our archives to showcase some of the most popular... More