© Jody Rogac. A recent entry on Jody Rogac's Tumblr.

Photographers have used micro-blogging site Tumblr as a tool to share their work with audiences online, many of them building followings that number in the thousands and even tens of thousands. (For more on how photographers are using Tumblr see our October feature, “Why Photographers Love Tumblr.”)

But photographers also use the site to follow other shooters, keeping up with what their peers are doing and passing along work they like or admire.

JUCO, the photography team of Julia Galdo and Cody Cloud, keep up with other photographers like Noah Kalina, with whom they share a rep, Chris McPherson, Elizabeth Weinberg, Ryan Schude, Dan Busta and the duo Day 19. (Kalina also published a list of photographers who have Tumblr pages, which is useful for people who are new to the site or want to find new people to follow.)

Ryan Pfluger follows Daniel Shea, Tony Katai, Christopher Schreck, Alexi Hobbs, and a Tumblr called “Mull it Over,” run by Jonathan Cherry, which features Q&A’s with new photographers once a week.

Alec Soth, who used Tumblr for a Magnum project earlier this year, says he recently “confessed” to an intern that he likes Terry Richardson’s Diary on Tumblr.

“In my Google reader, there’s a thousand unread things, and I find myself clicking on [Richardson’s Tumblr] repeatedly for guilty pleasure or whatever it is,” Soth says. “But there is a sense that I’ve followed him, I’m along on the ride, and I guess I’m hungry to experience that with other types of photographers as well.”

In addition to following professional photography peers like Emiliano Granado and Jessica Eaton, and an aspiring professional named Megan McIsaac, Jody Rogac follows current and potential clients like the New York Times T Magazine, Rolling Stone and Dazed & Confused to keep up with what they’re doing.

Sacha Lecca, a Rolling Stone photo editor who also posts his own images to Tumblr, says he generally follows photographers who he’s worked with, met or is familiar with. But through Tumblr’s “reblogging” function, where users share the work of others on their own Tumblr page, he can often “find out about someone I didn’t know.”

Related: Why Photographers Love Tumblr




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